GOSWICK ORGANIZATION / STRATEGY · MARKETING · BUSINESS DEVELOPMENT

What’s next,
next?

We help ambitious ideas become
businesses, brands, and places that create new categories—or transform established ones.

PLACES. IDEAS. POSSIBILITIES. / 20 SECONDS · SILENT FILMThe work behind the words ↓

Human experience. Amplified by AI.

See Our Work Let’s Explore — 15 Minutes
A clearer path forward
RTC campaign advertisement: We’ve Removed the Red Tape. With $7 billion in available financing.
FROM THE GO ARCHIVES / RESOLUTION TRUST CORPORATION
THE RTC ERA / STRATEGY. VISIBILITY. BUYERS.

A historic challenge.
A market-making response.

Goswick & Associates—now GO—served as strategic advisor to the RTC Director, helping turn a complex real estate challenge into visible market opportunities through strategy, asset bundling, auctions, and buyer outreach.

747Failed institutions resolved
$402.6BAssets at takeover
≈$880BEquivalent in 2026 dollars
Program scale, methodology & sources

Inflation comparison uses 1995 as the reference year and the Minneapolis Fed’s estimated 2026 CPI. It reflects purchasing power, rather than current asset market value. Inflation source ↗
National RTC results, 1989–1995. Figures establish the scale of the assignment; they are not GO-attributed sales. Sources & full story ↗

“The RTC helped bring about one of the largest transfers of real estate wealth in U.S. history. Our role was to make those opportunities visible—and bring the buyers to the table.”

David Goswick / Founder, Goswick & Associates

Imagine what we can do for you.

Bring your idea, opportunity, or challenge. Let’s spend 15 minutes exploring where GO could help.

Let’s Explore — 15 Minutes ↗15 minutes · Online · A focused conversation about what’s next.
Explore the RTC story & original materials ↗
01 / HOW GO CAN HELP

A clear direction.
A practical way forward.

GO brings strategy, marketing, business development, and the right relationships together to launch new ventures, grow established companies, and move complex projects forward.

01

Strategy &
Positioning

Define the opportunity, sharpen the value proposition, and establish a practical action plan.

Find your direction ↗02

Brand &
Marketing

Develop the message, creative direction, and campaign that help customers understand and choose you.

See the work ↗03

Business Development
& Partnerships

Identify potential collaborators, open relevant conversations, and advance qualified opportunities.

Build the right connections ↗04

Innovation &
Commercialization

Test the concept, identify obstacles, and develop a credible path from idea to market.

Move an idea forward ↗

SELECTED WORK / EXPERIENCE WITH A PURPOSE

What we’ve done.
Why it matters to you.

Three assignments. Three ways to turn a complex challenge into a story, a market, and a path forward.

Explore the complete collection ↗
Original RTC red tape campaign

RTC

Make opportunity visible.

The challenge
Market complex real estate assets during the savings and loan crisis.
GO’s contribution
Strategic advice, asset bundling, campaign development, auctions, and buyer outreach.
For your next challenge
Give a complex offering a clear story and a practical path to the right buyers.
Explore the case study ↗
Cinco Ranch community campaign

Cinco Ranch

Create a place in people’s minds.

The challenge
Introduce a new master-planned community.
GO’s contribution
Positioning and community marketing around “Discover the New American Dream.”
For your next challenge
Connect your promise with an experience people can see themselves in.
Explore the case study ↗
Archival IBM connected home demonstration

IBM Powered Communities

Make the unfamiliar tangible.

The challenge
Help buyers understand the value of connected-home technology.
GO’s contribution
Connect technology partners, community positioning, demonstrations, and media.
For your next challenge
Make innovation meaningful through its practical value in everyday life.
Explore the case study ↗

CURRENT INITIATIVES / THE NEXT CHAPTER

Explore what’s
taking shape.

Research you can explore. Ideas you can help advance. Platforms that open new possibilities.

All Current Initiatives ↗
01 / EXPLORE

Maps &
Market Intelligence

Public land, small towns, Houston homesites, Austin markets, and new construction.

Explore all five maps ↗02 / ADVANCE

Housing &
Community Initiatives

Texas 2035, Homes for Houston, TELOS, and ideas that expand the possibilities of place.

See the initiatives ↗03 / BUILD

Platforms &
Ventures

X MLS™, X Platform™, and new approaches to discovery and homeownership.

Explore the platforms ↗

THE GO FORMULA™

A Dream
with a Deadline.

Experience. Expertise. Relationships. Amplified by AI. Focused on moving your idea forward.

Explore the GO Formula ↗
01 / DEFINE

Define the opportunity.

Ask better questions. Establish the objective and what success should look like.

02 / ALIGN

Align the people.

Bring the right expertise, relationships, and tools together around the idea.

03 / ACT

Act. Measure. Improve.

Set responsibilities, measurable objectives, and a deadline. Learn as the work moves forward.

David Goswick in a filmed conversation
David R. Goswick · Founder Emeritus

THE PEOPLE BEHIND GO

A beginning in 1983.
A perspective built
over decades.

Founded by David and Richard Goswick, GO brings together experienced specialists, trusted relationships, and a commitment to make an impact.

What began with a $5,000 bank loan and a simple idea—bring the best people together to do exceptional work—continues today through human experience, amplified by AI.

Meet the People Behind GO ↗Read the founders’ story ↗
Think Global. Act Local. · A 20-second look at GO’s perspective.
YOUR NEXT CHAPTER STARTS WITH A CONVERSATION
15 MINUTES. NEW POSSIBILITIES.

What could we make
possible together?

Bring your idea, opportunity, or challenge.
Let’s spend 15 minutes exploring where GO could help.

Let’s Explore — 15 Minutes
Choose an available time on David Goswick’s booking page.
Prefer email? Contact GO ↗